Running a competition with Guides for Brides
For a quick-win marketing boost, a well-placed competition can be just what your wedding business needs. Here at Guides for Brides we help our advertisers gain both exposure and sales leads with targeted, relevant competitions. Here’s what you need to know…
Why competitions work
Competitions are a great way to promote your business to over 250,000 potential customers, through our website, social media and direct via targeted emails. You know that all those entering the competition are genuinely interested in your product or service, so a follow up email, ideally offering a discount code to all entrants, will have an exceptionally high conversion rate.
How you can get involved
We run at least one competition each month enabling your business to promote a new service or product to our couples, or to boost your enquiries during a slower period. We don’t charge a fee; it’s part of the service we offer our advertisers.
Your competition must genuinely be giving something away, so consider the prize as being a marketing cost. However, you may find you more than cover that cost if you can offer optional upgrades. The better the prize, the more publicity we can offer you as the competition is relevant to more couples. As a result, you will receive more entries and more data. The prize can be one big prize, such as a weekend away or free venue hire, or several smaller prizes such as product samples.
Relevant leads for your direct marketing
In addition to great instant publicity for your new product or service, we supply competition sponsors with the contact details of all those who consent, which is typically more than 50% of entrants.
All competitions are marketed on our Competitions page, Facebook, Instagram, Twitter and our monthly brides newsletter. You can see examples of previous successful venue competitions and product competitions here.
If you’re interested in running a competition with Guides for Brides, get in touch today, by calling Jenny on 01235 770078 or emailing firstname.lastname@example.org