Veiled Productions – A Success Story
Rachel and Pete from the Veiled Productions team.
Following on from their success in winning the Guides for Brides 2016 Customer Service Awards in the Audio Visual & Video Category, we caught up with Rachel from Veiled Productions to get a short insight into her success.
Q: What do you do?
A: I’m Rachel and I set up Veiled Productions. We create fun wedding films and take natural wedding photographs. We are based in Cambridgeshire but do weddings all over the UK.
Q: What was your business idea?
A: Initially it was to create wedding videos but it’s evolved into wedding photography too now. I wanted to make fun wedding films which reflected the happiness of the day and made people smile. My unique idea is using split screen editing which tells the story with a different perspective and shows couples parts of the day which they wouldn’t have ordinarily seen. The business has evolved into photography as my partner Pete is a really keen photographer and couples often asked if we did photography as well as video! We have the same ethos for our photography as we do our films!
A short highlight collection from their films.
Q: Why did you want to do this?
A: It all started when I offered to film my oldest friend’s wedding (we met when we were 4 years old on the first day of primary school!). Hearing how happy they were with the edited film made me really happy and I thought ‘I’d love to do this all the time!’. When researching wedding videos I noticed that many of the films were quite formal and I thought it’s the happiest day of your life, the film should reflect that!
Q: What were you doing before?
A: I was working as a project manager and video producer for a digital agency in London. I learnt a lot from that job and the people I worked with were great but I wasn’t passionate about the work I was creating. I wanted to love what I do!
Q: How long have you been in business?
A: This is my third year in business although it feels longer :) I am loving how we are growing and learning with each wedding season.
Q: How long have you advertised with Guides for Brides?
A: Since 2014 and it’s been great! We’ve filmed and photographed some amazing weddings through Guides for Brides.
Q: What has been your biggest lesson learnt?
A: It’s hard to pin point the biggest. I’ve learnt that timing is key when filming and photographing weddings, it was something that took a bit of getting used to…being in the right place at the right time! I’ve also learnt lots about SEO and building the website which are brand new skills that I didn’t really have before starting the business. Ultimately, I’ve learnt that if you really care about what you do and work hard then you can make the business a success.
Q: What has been your biggest success?
A: It has to be winning the Guides for Brides 5* Customer Service Award 2016 in the videography category! The reviews we received were amazing and we are so grateful for them. I didn’t think we would win as the awards are for the whole country but am so proud that we did.
Q: What would be your biggest tip to anyone looking to start a wedding business?
A: Start gradually and do some weddings for free (or at cost to you) to practice. I am really glad I spent a summer filming weddings for free to learn the dos and don’ts. That way couples don’t mind if something goes wrong because it hasn’t cost them very much and you don’t feel so under pressure. I also wanted to be sure I would love it as much as I thought I would before investing in all the equipment and leaving my full time job!