Meet the Faces Behind Guides for Brides
Our team is 100% dedicated, passionate and great at what they do. Our experienced account managers genuinely care about their clients and are committed to providing the best service possible. Our administration team are hard-working perfectionists, our web developers are creative, intuitive and skilled, last but not least our marketing team are enthusiastic, ambitious and full of fresh ideas!
Many members of our team have been with Guides for Brides for more than 10 years, growing with the company through regular training courses and opportunities.

Managing Director Alison
Having started Guides for Brides back in 1995, Alison is the driving force behind the business. Alison is passionate about the wedding sector and takes a strong interest in current trends and industry changes. She was a founder member and Deputy Chair of the UK Weddings Taskforce, supporting couples and businesses during the pandemic.

Head of Sales & Operations John
John has worked at Guides for Brides since 2004. He manages our sales team as well as being responsible for the operations of our business. He organises our wedding fairs, networking events and our annual Customer Service Awards and supports his own large client base. John brings a wealth of sales knowledge and experience to the team.

Head of Strategy Nikita
Nikita leads our marketing team and as Head of Strategy is responsible for ensuring Guides for Brides constantly evolves to support our clients and couples. With marketing agency experience, she actively connects wedding industry suppliers with prospective couples through effective marketing campaigns, training and consultancy.

Bookkeeper/Accounts Trudi
Trudi is our longest serving member our team and has been with Guides for Brides for many years. She has worked in various administration roles before taking on full responsibility of accountancy within Guides for Brides.

Venue Groups Account Manager Elaine
Elaine has over 15 years of sales and customer service experience. She is responsible for the large, national accounts and has a budding passion for history and can tell you some interesting facts about most of the venues she works with.

Account Manager Ali
Ali joined Guides for Brides back in 2010 having previously excelled in other sales and customer service roles. She understands the value of social media and promotes her clients across all our channels.

Digital Marketing & Social Media Jenny
Jenny is our Digital Marketing and Social Media Executive. Having recently received her Masters in Multimedia Journalism, Jenny brings her extensive social media and copywriting skills to her role at Guides for Brides and through her work with our clients.

Digital Marketing Apprentice Shivani
Shivani loves all things weddings and has a keen interest in social media. She has joined the Guides for Brides team to begin her career in digital marketing and to expand her knowledge of marketing techniques and strategies.

Freelance Marketing Intern Imogen Almond
With a bachelors degree and a desire to start a career in marketing, Imogen works for our team on an ad hoc basis to grow her skills and understanding of marketing techniques.

Lead Developer Andy
Andy is our lead developer and has over 15 years in web development with PHP. Having built SaaS, e-commerce platforms, online subscription systems and mobile apps, he brings a wealth of knowledge and experience to our team.

Web Developer Max
Max is a key player on the Guides for Brides web team, and helps to design and develop new and insightful features and functionalities for our couples and advertisers alike.

Junior Web Developer Yvonne
Yvonne is an enthusiastic programmer with experience in web design and coding. She joined the Guides for Brides web team in 2022 as our junior web developer and can’t wait to add value to our team and our website features.

Sales & Marketing Support Hannah
Hannah actively supports our sales and marketing teams with a variety of administrative and creative tasks. With a degree in Film, she also does the background work and production for Guides for Brides – The Wedding Podcast.
Our Specialists, Consultants and Advisors

Web Consultant Nik Roberts
Nik’s team create software and website solutions for successful businesses that want to squeeze more from their digital investment. They are trusted technical experts with a keen eye for user experience

Sales and Marketing Consultant John
John works closely with Guides for Brides on a consultancy basis, bringing his strong 30+ years of sales and marketing experience to the team.